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Botti

The brand identity for Botti Racing Club highlights their distinguished heritage and embodies their motto, “Victory comes from experience.”

Task

Designed a distinguished brand identity for Botti Racing Club that emphasizes its prestigious legacy and dedication to excellence in horse racing, while authentically conveying the depth of its heritage.

  • Client

    Botti Racing Club

  • Role

    Art Director, Brand Strategy & Designer

  • Location

    Chantilly, France

Timeless Elegance: Sophisticated Branding for Botti Racing Club

An elegant and timeless brand identity was designed for Botti Racing Club, a prestigious name in horse training with a legacy dating back to 1950. The sophisticated visual identity reflects the deep-rooted tradition and luxury associated with the Botti family’s expertise. The branding features a refined logo, a classic color palette, and high-quality print materials, all of which capture the essence of the club’s distinguished history and its strong bond with thoroughbred racing.

A brand identity that pays homage to the club's prestigious heritage

A classic color palette with deep, rich tones—evoking the grandeur of traditional racing clubs—paired with subtle, luxurious accents to highlight the brand’s exclusivity.

A refined logo that symbolized both strength and grace, echoing the dynamic nature of thoroughbred racing while maintaining a timeless, elegant style.

Contacts

Ready to
work with me?

Phone
Ph: +44(0)7883537401

Email
info@dariapetrillo.com

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